Wednesday, September 30, 2009

First Run DVD Update

We will have a World Premiere DVD Release and Signing of The Last Lullaby at Guiseppe's in Shreveport, Saturday October 17th from 2-4PM. The film on the 17th will sell for $20.

Then, the film will be available from the film's website (www.thelastlullaby.com) beginning October 19th. If you buy online, the film will also be $20. But, people could receive a 20%discount, depending on where we end up in our promotions.

Here are the various promotions (they have been going amazingly well since we first launched them twelve days ago. For instance, our Facebook group has gone from 1,262 members to 1,803 members.) Everyone in these respective groups will receive a coupon for a 20% discount on the DVD if before October 19th:

1. We grow our Twitter following to 500 people (we currently have 283 followers).

http://twitter.com/chaillotfilms

2. Grow our LULLABY monthly e-mail update list to 5,000 people (we currently have about 3,000 members).

Just send an e-mail to register@thelastlullaby.com

3. Grow our LULLABY blog to 50 followers (we currently have 25).

http://cahierspositif.blogspot.com/

These discounts will last for the first month of the film's release. In addition, people who buy the DVD during its first month in release will be entered into a drawing to win several film-related prizes.

Just a reminder, this will be a first run, limited edition DVD (in essence, a DVD of just the movie, but without any special features.)

Please keep spreading the word. You guys are the best.

Jeffrey

Friday, September 25, 2009

Calgary and MovieMaker

This weekend, LULLABY makes its Canadian Premiere in Calgary. We screen Sunday, September 27th at 7:15PM. For ticketing information, visit http://www.calgaryfilm.com/2009/schedule/film/1557/. Excited for the screening.

Also, as has been the case since the start of the year, my new entry for MovieMaker appeared today. The blog publishes every Friday. Here's today's: http://www.moviemaker.com/blog/item/adventures_in_self_releasing_neoflix_the_last_lullaby_20090923/

Good times ahead.

J

Tuesday, September 22, 2009

Good Stuff

Lullaby's first DVD promotion an extraordinary success. Thank you everyone! 358 new members in our Facebook group (http://www.facebook.com/home.php#/group.php?gid=36795896621&ref=ts) in the last three days. That's serious support.

Don't forget, still have a few other promotions:

http://cahierspositif.blogspot.com/2009/09/lullaby-promotions.html

And if the Facebook group gets to 2,000, it becomes a 25% discount.

Thanks, everyone, who spread the word, got their friends to join, etc. It's really nice looking on the group's page and seeing a bunch of new faces.

Monday, September 21, 2009

Peter Broderick

No one seems to be leading the charge as much as Peter Broderick. Think we're lucky to have people out there, recognizing some of the challenges facing independent film and coming up with some viable solutions:

http://www.indiewire.com/article/declaration_of_independence_the_ten_principles_of_hybrid_distribution/

Is it a bloodbath out there?

Strong piece. Not the most uplifting thing you'll read today but good food for thought:


http://blogs.indiewire.com/thompsononhollywood/2009/09/19/toronto_film_festival_winners_and_losers/

Friday, September 18, 2009

Lullaby Promotion(s)

All right, everyone. I need your help.

We are in the home stretch of The Last Lullaby. Very soon, we will be releasing the DVD, and I want to make sure that we maximize the opportunity. To this end, I have put together the following promotions. Everyone in these respective groups will receive a coupon for a 20% discount on the DVD if before the release:

1. We grow our Facebook group to 1,600 people (we currently have 1,262 members).

http://www.facebook.com/profile.php?id=1127106153&ref=name#/group.php?gid=36795896621&ref=ts


2. Grow our Twitter following to 500 people (we currently have 255 followers).

http://twitter.com/chaillotfilms

3. Grow our LULLABY monthly update list to 5,000 people (we currently have about 3,000 members).

Just send an e-mail to register@thelastlullaby.com

4. Grow our LULLABY blog to 50 followers (we currently have 13).

http://cahierspositif.blogspot.com/


I truly appreciate all of your amazing support! You guys are the best.

Wednesday, September 9, 2009

Tour; Calgary; Workshop

1. After 68 days in theaters, it looks like the theatrical part of our tour might be coming to an end. It's been great taking the movie on the road. And, I can't thank you all enough for your awesome support.

The Last Lullaby will continue to have a long life on DVD, and eventually, we hope, overseas, online, and on television.

2. We have just received an invitation to be a part of the 2009 Calgary International Film Festival (http://calgaryfilm.com/). Our film screens:

Sunday, September 27th at 7:15PM
http://www.calgaryfilm.com/2009/schedule/film/1557/

If any of you know people in Calgary, please encourage them to go and see the film. Or, if any of you have strong media contacts in the area, please let me know.

3. As a complement to my blog at MovieMaker, I have decided to offer my first ever Business of Film Workshop. It will be a 16-hour session September 12-13 at the Robinson Film Center in Shreveport. For more information, contact register@thelastlullaby.com.

Friday, September 4, 2009